springupblog

Marriott’s Award-Winning Hotel Concept Brings 124 Suites to the Camp Hill-Mechanicsburg-Carlisle-Harrisburg/Hershey Region in Pennsylvania

Camp Hill, PA – October 13, 2022 – Springwood Hospitality, under franchise by Marriott International, announces today its newest property, SpringHill Suites by Marriott Camp Hill. 

Refreshingly different with spacious suites designed to blend how guests work and relax, SpringHill Suites offers warm service in a welcoming atmosphere.  Stylish surroundings and offerings like an enhanced breakfast and inviting lobby bar for an evening beverage or snack leave guests feeling refreshed and relaxed.  SpringHill Suites offers a “beyond the ordinary” experience.  Guests are treated to more space to escape their routine.  Some of the amazing features are the cozy firepit area and the flexible work spaces available in all suites! 

SpringHill Suites works to complement the growth of the Cumberland Valley Area, Camp Hill and, tourists visiting for both business and leisure.  This great location gives guests a balance of city/rural living with many opportunities to explore Cumberland County and the Harrisburg Region.     

“We are the newest hotel in Camp Hill next to the new Trader Joe’s, Bonefish Grill and Texas Roadhouse! SpringHill Suites is designed for the SMART traveler – blending how guests work and relax. Deloitte, Cargill, and Highmark are just some of the companies close by.  We are also within minutes of UPMC and Penn State Holy Spirit hospitals” said Caroline Stamps, General Manager of the new hotel.  “Explore the area and check-out our quaint downtown Camp Hill, Ski Roundtop, and the Carlisle Events Car Shows, among so much more to do in the Cumberland Valley!”  Conveniently accessible, the hotel is located at the intersection of Route 15 and Route 581 at 3535 Gettysburg Road.

With a design for the SMART traveler in mind, the hotel is ideal for guests who want to combine their work and leisure lifestyle.   Appointed with West Elm furnishings, the hotel offers 124 stylish and modernized guest suites.  All accommodations include either a king size bed, or two queen size beds, a sleeper trundle sofa bed, refrigerator, microwave, spacious desk area, flat-screen televisions, living area, and free Wi-Fi.  Each guest can take advantage of a complimentary full hot breakfast buffet, including traditional breakfast favorites, like, warm oatmeal, cereals, pastries, breads, fruits, waffles, eggs, and breakfast meats.  Making breakfast a bit more unique, SpringHill Suites also offers spinach and cheese crustless quiche, tomato and feta egg white frittatas, jalapeno-cheddar egg baked souffles, and a variety of additional healthy options. 

Speaking of healthy, the hotel features an extensive 24-hour fitness center, which includes state-of-the-art fitness equipment like a workout tower, free-weights, ellipticals, treadmills, yoga mats, resistance bands, medicine balls, and fitness rollers.  Sure to be a fan favorite, the fitness center also features Peloton bikes so that guests can bring their at-home routines along with them to the hotel.  Setting the hotel apart from its competition, the SpringHill Suites Lobby Bar provides a menu that focuses on light bites and reflects the evolving tastes of the SMART Traveler – including items like chicken Caesar salads, chicken quesadillas, chips and salsa, hummus, and flatbreads.  With a full-service bar, the Lobby Bar offers an elevated experience for guests – providing domestic, imported, craft and local beers, select wines, and premium cocktails.  The hotel features a large outdoor patio with firepit – the perfect spot for guests to gather, relax and unwind during their stay.

“We are so excited to be opening the doors to the newest Marriott hotel on the West Shore” said Melissa Leonard, Director of Sales for the hotel.  “We broke ground on the hotel in September, 2021.  With our doors officially opened, we cannot wait to host all of our guests and provide them with award winning, best-in-class service.  We look forward to continue building relationships within the community!”  Headquartered in York, PA, Springwood Hospitality is the owner and operator of the brand new SpringHill Suites by Marriott Camp Hill.  Springwood Hospitality is known for winning numerous brand awards related to operational excellence throughout the Springwood portfolio of hotels. 

For more information, or to make a reservation, visit: https://bit.ly/SpringHillSuitesCampHillPA  or call 717.737.3000.  For group sales and corporate reservations, please call Melissa Leonard, Director of Sales at 717.804.4020.

SpringHill Suites by Marriott is also part of the award-winning Marriott Bonvoy guest loyalty program.  Check out the member benefits at www.marriottbonvoy.com.

[Note to our Springwood reader: this is a reprint of an article by Chris Davis in the August 11, 2022 edition of Business Travel News. The original headline of the article was “STR Boosts U.S. Hotel Rate Forecast, Cuts Occupancy.” We’ve bolded what we consider to be key takeaways. Here’s the article:]

Citing still-robust demand but inflationary pressures and a skittish economic outlook, STR and Tourism Economics on Thursday slightly raised their forecast for U.S. hotel rates and revenue per available room but cut projected occupancy levels. 

STR and Tourism Economics now project an average 2022 U.S. daily room rate of $148, up from $145 in their previous forecast, issued in June. The companies also project an occupancy rate of 63 percent, down from 63.4 percent in the prior forecast.

Inflation remains the key consideration in our ADR discussions, but hotels continue to display strong pricing power.”

STR’s Amanda Hite

The companies project 2022 RevPAR of $93, up from $92 in the prior projection. The new figure represents an 8 percent increase from 2019.

STR president Amanda Hite in a statement said the firm cut projected occupancy primarily due to “a slowdown in the economy segment,” citing inflationary pressures on budget leisure consumers and some travelers seeking higher service levels.

As for rate, “Inflation remains the key consideration in our ADR discussions, but hotels continue to display strong pricing power,” according to Hite. “There are reasons to be concerned about the economy, continued challenges around labor and business transient still lagging, but the hotel industry is on solid footing. U.S. profitability hit a 32-month high in June, and margins have remained strong although some reduction is likely with higher staffing levels, wages, and costs.”

Tourism Economics parent Oxford Economics “anticipates slow economic growth in 2023 but not a recession, as a combination of cooling aggregate demand and easing supply constraints will help slow inflation,” Tourism Economics director of lodging analytics Aran Ryan said in a statement. “In this context, with leisure demand supported by solid household finances and an ongoing recovery of group and business travel, lodging performance gains are expected to continue, though at a much slower pace than experienced this year.”

The companies’ new projections for 2023 call for an occupancy level of 64.6 percent, compared with 65.1 percent in the June forecast. They project average daily rate of $152, compared with $150 in the prior forecast. The RevPAR forecast of $98, unchanged since June, represents a 14 percent increase from 2019 levels.

Today’s Central Penn Business Journal featured THIS ARTICLE by reporter Stacy Wescoe, which painted a grim recovery picture for the Pennsylvania hotel industry. Ms. Wescoe reported accurately on the overall state of the industry in the commonwealth. What she missed was the wide variability among submarkets and hotel types within Pennsylvania. To be fair, CPBJ’s abbreviated format does not allow space for this analysis, so I’ll provide it here. 

The article says, “Nationally hotel business travel revenue is expected to be down 23% compared to 2019.” True. Q1 of 2022 saw significant impacts on business travel from the Omicron variant of Covid. Since then, corporate travel has been improving at an accelerating rate. Yet corporate travel in Q4 2022 may still be off its 2019 pace. Why? 

A large segment of business travel consists of shows, conventions, and large corporate gatherings, which occur in full-service hotels with large meeting facilities. Most such hotels are located in international gateway markets such as Philly and Pittsburgh, and to a lesser extent, hotels such as Hilton Harrisburg and Hershey Lodge come to mind in central PA. That large group business typically books one to two years in advance, so it won’t hit full stride until after 2023. 

Pandemic mindset is causing other corporate travel to restart cautiously, with one major exception. The logistics industry is enjoying a historic boom, which is fueling record room-night demand in locations where distribution is a significant economic driver. Most of Springwood’s hotels are located in markets heavily influenced by logistics, and we expect all of those to post record revenue in 2022. 

The CPBJ article also correctly stated that “leisure travel is expected to return to pre-pandemic levels this year.” Buoyed by a post-pandemic boom, the weddings, funerals, and class reunions that were delayed during Covid are now booking Thursdays through Sundays at every venue that will host them, and those guests need a place to stay. 

A larger leisure driver this year is the pandemic cabin fever that has influenced declining mental health over the past two years. Folks are done with it, and they’re flocking to where they can enjoy themselves. Price seems to be less important to them than it was in 2019. 

Exhibit A for leisure travel is Hershey, PA. Omicron suppressed the Hershey market in Q1 2022, but its outlook for the remainder of the year is brilliant. Think about it. For leisure travel “to return to pre-pandemic levels this year,” the remainder of 2022 must EXCEED 2019 figures. That’s exactly what we see from April results and from advance reservations. Both of our hotels in Hershey will likely experience record revenue in calendar year 2022.

If you’ve read this far, then you care about understanding the subtleties of the hospitality market. Remember this when folks cite broad industry averages. That reminds me of the tale of the fellow who placed one hand on a hot stove and the other in the freezer. On average, he was comfortable. There’s often more to the story, and it pays to look more closely.

York, PA Apr 8, 2022

Springwood Hospitality announced today that its Home2 Suites by Hilton Martinsburg, WV has earned Hilton’s coveted 2022 Connie Award, marking this hotel as #1 in the world among the Home2 Suites brand as measured by Hilton’s scoring of quality, guest satisfaction and experience, and commercial metrics.

“Connie” Award Winner, named after Conrad Hilton, founder of Hilton Hotels Corporation, is awarded to “the best of the best” hotels within each brand in the Hilton family of brands. Based on the year-end Quality Performance Balanced Scorecard and service rankings, the winning hotel is honored as a “Connie” Award winner.

Recently Springwood Hospitality has focused heavily on the Home2 Suites by Hilton brand. Springwood affiliates have opened eight, new Home2 Suites by Hilton hotels in four states over the past six years. 

“So far every Home2 Suites we’ve opened has been successful for the brand, for our guests, and for our investors,” says David Hogg, Springwood’s Development Coordinator and founder.

“That’s significant, because four of these hotels opened during the pandemic. Home2 Suites seems to be the brand that performed the best during Covid-19. The market share it gained then seems to be holding up well in the post-pandemic recovery,” Hogg said.

Home2 Suites, part of Hilton’s All-Suites portfolio is now the #1 brand in the US hotel industry, with more hotels under construction in the United States than any other hotel brand. Read more about Home2 Suites by Hilton at www.home2suites.com and www.news.home2suites.com.

####

About Springwood Hospitality

Springwood Hospitality is a York, PA based hotel development and management company, which exclusively develops Hilton and Marriott brands. It has opened 19 Hotels over four states over the past 12 years, and currently has 11 hotels in its management portfolio. It will celebrate its second 2022 hotel opening in August, and it has four more hotels in its active development pipeline. Springwood has won more development awards from Hilton and Marriott than any other Pennsylvania-based company; it has also been honored with numerous brand awards for management and guest service excellence. Springwood raises its development equity from a loyal and growing group of high net worth investors, looking to diversify their portfolios by adding positions in quality, privately-held hotels. Find out more about career opportunities at Springwood HERE.

(Page 1 of 2)

Springwood’s award-winning Home2 Suites by Hilton Martinsburg, WV, with outdoor gathering areas.

– ### – 

About Home2 Suites by HiltonHome2 Suites by Hilton, one of the fastest-growing brands in Hilton’s history, is a mid-tier, all-suite, award-winning extended-stay hotel concept designed to offer stylish accommodations with flexible guestroom configurations and inspired amenities for the cost-conscious guest. With a commitment to environmentally friendly products and hotel operations, Home2 Suites offers complimentary breakfast selections with hundreds of combinations; innovative and customizable guestroom designs; laundry and fitness areas; complimentary WiFi; multiple outdoor spaces; 24-hour business centers; expansive community spaces; and pet-friendly environments. Home2 Suites by Hilton has 395 hotels with 455 in the pipeline. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard WiFi, and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors mobile app. Connect with Home2 Suites on Facebook, Twitter, LinkedIn, and Instagram.

By the staff of LODGING  – March 17, 2022

Dallas—CBRE Hotels Research has raised its forecast for 2022 average daily rate (ADR), occupancy, and revenue per available room (RevPAR) to reflect the stronger-than-expected fundamental performance in the fourth quarter. Other factors contributing to the improvement include below-average supply growth, strong domestic leisure trends, the resumption of inbound international travel, and a predicted return to office later this year. CBRE made the changes despite heightened uncertainty and increasingly limited visibility due to geopolitical risks and inflationary pressure.

CBRE now forecasts RevPAR to reach 2019 nominal levels by Q3 2022 under CBRE’s base case scenario, rather than in Q3 2023, as previously forecast.

RevPAR in December 2021 exceeded 2019’s levels for the first time since the pandemic began. This strength has not held into this year’s first quarter. January saw a pullback, with RevPAR coming in 21.7 percent below 2019, and year-to-date trends have remained somewhat muted. The pullback is likely due to the shift from the leisure-centric holiday season to the business-driven first quarter along with heightened geopolitical and inflation risks.

According to CBRE Hotels Research’s December 2021 edition of its Hotel Horizons report, ADR reached 2019 nominal levels in last year’s third quarter. CBRE expects that ADR will once again exceed 2019’s levels following a pause this quarter. Higher rates will be driven by a recovery in higher-rated, inbound international travel, the resumption of more traditional business travel, labor market tightness, and higher overall inflation. U.S. inflation CPI was 6.7 percent year-over-year in Q4 2021 and hit 7.9 percent in February 2022, according to the Bureau of Labor Statistics. CBRE forecasts that inflation will reach slightly more than 6 percent in 2022 before dropping to around 2 percent in 2023 and after.

“Higher room rates will lead to a quicker return to 2019’s nominal ADR levels,” said Rachael Rothman, CBRE’s head of hotel research and data analytics. “But from a profitability perspective, inflation will be a headwind through higher utilities, supplies, and labor.”

The effects of inflation on ADR won’t be uniform. Bram Gallagher, CBRE senior hotel economist, said, “Historically, most hotels can respond to inflation with price increases, but only luxury hotels have demonstrated that they can exceed the pace of inflation to achieve real gains. Economy hotels have the most difficulty raising prices enough to keep up.”

CBRE expects domestic and drive-to resorts to show strength once again in 2022 as the war in Ukraine and the resurgence of COVID in Asia could persuade wealthier U.S. travelers to prefer domestic destinations closer to home. Elevated gas prices could hurt more budget-minded consumers who frequent interstate hotels.

Longer-term, muted supply growth will mitigate the blow for the hotel industry. High construction-material prices, including lumber, steel, and labor, make the development of most new projects cost prohibitive, limiting the delivery of new rooms over the medium to longer term. CBRE forecasts that supply will increase at a 1.2 percent compound annual growth rate over the next five years, well below the industry’s 1.8 percent long-term historical average.

ROCHESTER, New York – February 24, 2022 – Home2 Suites by Hilton, part of Hilton’s (NYSE: HLT) All Suites portfolio, announced today its newest property, Home2 Suites by Hilton Rochester Greece.  Ideal for both short term and long-term accommodation needs, the hotel features 119 suites and a range of value, tech-focused and eco-conscious amenities designed for travelers who want to maintain their normal routine.

“Like many industries, the pandemic was especially detrimental to the travel and tourism industry,” said Monica Harnischfeger, Director of Sales for the new hotel.  “We are so excited to finally be getting the doors opened on this beautiful new extended stay hotel!”

Home2 Suites by Hilton Rochester Greece was recently purchased and will be managed by Springwood Hospitality, an award-winning hotel management company headquartered in York, PA.  Home2 Suites by Hilton Rochester Greece offers all-suite accommodations with fully equipped kitchens and modular furniture, providing guests the flexibility to customize their suite to their style and preference. The hotel features complimentary Internet, inviting communal spaces, and trademark Home2 Suites amenities such as Spin2 Cycle, a combined laundry and fitness area, Home2 MKT for grab-and-go items, and the Inspired Table, a complimentary daily breakfast that includes more than 400 potential combinations. Guests can enjoy an indoor saline pool, fire pit and grill area. Home2 Suites by Hilton Rochester/Greece is pet-friendly. 

Minutes from Rochester International Airport, located at 400 Bellwood Drive in Canal Ponds Business Park, Home2 Suites by Hilton Rochester Greece offers guests convenient access to local corporate parks, The Strong Museum, Greece Ridge Mall, and University of Rochester.  The property is centrally located off of Lexington Avenue Exit 22, I-390, accessible to key attraction points in the Rochester Greece market.

“Home2 Suites Rochester Greece is the newest hotel in the western Rochester area by over 10 years,” said Hunter Doran, General Manager for the hotel.  “The product is beautifully appointed, and very accessible to all of the major attraction points with our immediate access to I-390.”

Home2 Suites by Hilton Rochester Greece participates in Hilton’s award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount, free standard Wi-Fi, as well as digital amenities that are available exclusively through the industry-leading Hilton Honors app, where Honors members can check-in, choose their room, and access their room using a Digital Key. 

There will be a ribbon cutting ceremony for the property to be hosted in early spring.  The team at the hotel is welcoming media tours of the property for media organizations who are interested in visiting this brand new extended stay hotel.  Media tours can be arranged by contacting the hotel sales department directly. 

For more information or to make a reservation, visit www.greecerochester.home2suitesbyhilton.com, or call 585-432-1010. Read more about Home2 Suites by Hilton at www.home2suites.com and www.news.home2suites.com.

About Home2 Suites by Hilton Home2 Suites by Hilton, one of the fastest-growing brands in Hilton’s history, is a mid-tier, all-suite, award-winning extended-stay hotel concept designed to offer stylish accommodations with flexible guestroom configurations and inspired amenities for the cost-conscious guest. With a commitment to environmentally friendly products and hotel operations, Home2 Suites offers complimentary breakfast selections with hundreds of combinations; innovative and customizable guestroom designs; laundry and fitness areas; complimentary WiFi; multiple outdoor spaces; 24-hour business centers; expansive community spaces; and pet-friendly environments. Home2 Suites by Hilton has 395 hotels with 455 in the pipeline. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, free standard WiFi, and digital amenities like digital check-in with room selection and Digital Key (select locations), available exclusively through the industry-leading Hilton Honors mobile app.